The surge of interest in holistic wellbeing has reshaped how consumers think about personal protection, turning what once was a niche practice into a mainstream lifestyle choice. In recent years, the market for curated protection kits—combining crystal healing, smudging herbs, and intention‑setting oils—has exploded, especially in regions where artisanal craftsmanship aligns with wellness culture, such as Long Island. This shift is not just a fleeting trend